Attention Economy

there's something around
my mind tries to erase.
the things I seek found,
are often in my face.
the bright and the bold
I believe, want my money.
so the meanings they hold
I can't see, although sunny.
sometimes I must look twice
when I'm seeking for the price
for the words that they had
I had deemed a useless ad.
designers assured
tried and true ways must be heard
but the message that's sent
never came, hence never went.
I might look a fool
for the ones that help me out
but I'd live like a tool
before reading ads about.